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Showing posts with label search engine optimization. Show all posts
Showing posts with label search engine optimization. Show all posts

Monday, 18 January 2016

How to Choose a Good SEO Company India?

January 18, 2016


Search Engine Optimization is a unique process through which your brand can get maximum visibility at a minimum investment. The idea is to incorporate keywords or relevant search words in all the content that goes to the internet. By doing so, you are actually tailoring your content to show up each time a prospective customer initiates a search anywhere in the world.

Basically, the concept works on capitalizing the power of internet. Thanks to the World Wide Web, we have access to all information at the tip of our fingers literally. So in this competitive scenario, how do you ensure that consumers come to look for the information that you are offering. This is where search engine optimization, better known as SEO comes to the rescue of brands.

The whole process starts with identifying the right keywords that make a difference to your brand. For instance, if you are dealing in a particular type of lens care service, you better be talking about what lens care professionals are going to be looking for. This will include things like latest in lens care technology, new methods of vision care, so on and so forth.
Once we understand the subject, the next area of focus is to identify the keywords. Depending on the service that you are offering, you have to identify keywords. This requires intense research and so hiring a good SEO company India will help you do the job.

Here are a few tips to keep in mind when you are hiring SEO Company India:

Check for experience: When you are hiring an SEO company, hiring novices will not help. You need experienced hands to do the job. Check out the portfolio of work and accordingly choose people who are best suited to do the job. For instance, those who have experience of working for the eye care industry are well equipped to understand the needs of the opticians.

Enquire about services: There are many SEO companies who promise a lot of things but if you are really keen to get the job done, you have to be sure to clarify the deliverables at the start of the project.

Insist on reviews: The entire purpose of social media campaign is to give you the marketer, the power to understand and make changes at regular intervals. Therefore, hire an agency that allows you to review campaigns regularly. After all, they have to be open to the idea of making amendments.

Budgets are important: Search Engine Optimization is all about affordability. Our recommendation would be to compare the various packages being offered by the shortlisted companies. Accordingly, invest time to choose the one that best meets your budget requirements.

Lastly, remember that the campaign has to impact the end consumer. If you see that is not happening, it is time to review, rectify and restart.

So, go ahead, use the power of SEO to make the most of your advertising campaign.

Monday, 25 November 2013

The Need For Hiring A Good Search Engine Marketing Agency

November 25, 2013
When the goals of Search Engine Optimization and Search Engine Marketing are basically the same, i.e. to bring a particular website to the first page of a major search engine like Google; it is not advisable to ignore the possibilities of losing revenues by avoiding the SEM part. 90% of the internet users never bother to scroll to the second page of a search engine when they look for something. So, it is very important to put efforts, time and money to become able to come to the front page itself. 



sem vs seo


How SEM is different from SEO?

The Search Engines generally follow two methods to rank websites at SERPS [Search Engine Result Pages]. The SEM and SEO can bring significant positive changes into the way a Website has been ranked: 

1. A good Search engine marketing Agency tries to place a particular website at a higher position in the paid SERP.


 2. A good Search engine Optimization Agency aims at placing that website at a higher position in the organic SERP.

The SEM tactics yield immediate results but do not last long if constant efforts are not put later. The SEO techniques, on the other hand, yield gradual results that remain for a longer period of time.

You may wonder at this point, why should these two ideas be combined? The answer is simple- To generate more revenue with a significant increase in the traffic for both short and long period of time. 


There are many different elements to a successful SEM Strategy- both on page and off page. Professional SEM firms would design a comprehensive and effective plan to suit the needs of the client. ACSIUS - Search Engine Marketing Company is here to assist you in establishing and earning better revenues from your online business. As the online visibility and traffic driven by the search engines increase, both branding and conversion of visitors into customers become a natural process. 

seo

Why ACSIUS?

ACSIUS is a leading, time tested and motivated group of professionals who has first hand expertise in tackling Internet Marketing difficulties. It is a fantastic opportunity for small business owners with a limited budget.

Our efforts and focus comes from the fact that depending on the consumers’ behavior on the Internet, our techniques keep on improving rather than sticking to one particular method at one time.  Years of experience and successful project handling makes us the rightmost organization who can handle your SEM successfully.


We are always there to help our clients improve their profitability on the Internet by creating, building, integrating and managing their online presence through various useful combinations of Search Engine Marketing solutions.