When the goals of Search Engine Optimization and Search Engine
Marketing are basically the same, i.e. to bring a
particular website to the first page of a major search engine like Google; it
is not advisable to ignore the possibilities of losing revenues by avoiding the
SEM part. 90% of the internet users never bother to scroll to the second page
of a search engine when they look for something. So, it is very important to
put efforts, time and money to become able to come to the front page
itself.
How SEM is different from SEO?
The Search Engines generally follow two methods to rank websites at
SERPS [Search Engine Result Pages]. The SEM and SEO can bring significant
positive changes into the way a Website has been ranked:
1. A good Search engine
marketing Agency tries to
place a particular website at a higher position in the paid SERP.
2. A good Search engine
Optimization Agency aims at placing that website at a higher
position in the organic SERP.
The SEM tactics yield immediate results but do not last long if constant
efforts are not put later. The SEO techniques, on the other hand, yield gradual
results that remain for a longer period of time.
You may wonder at this point, why should these two ideas be combined?
The answer is simple- To generate more revenue with a significant increase in
the traffic for both short and long period of time.
There are many different elements to a successful SEM Strategy- both on page and off page.
Professional SEM firms would design a comprehensive and effective plan to suit
the needs of the client. ACSIUS
- Search Engine Marketing Company is
here to assist you in establishing and earning better revenues from your online
business. As the online visibility and traffic driven by the search engines
increase, both branding and conversion of visitors into customers become a
natural process.
Why ACSIUS?
ACSIUS is a leading, time tested and motivated
group of professionals who has first hand expertise in tackling Internet
Marketing difficulties. It is a fantastic opportunity for small business owners
with a limited budget.
Our efforts and focus comes from the fact that depending on the
consumers’ behavior on the Internet, our techniques keep on improving rather
than sticking to one particular method at one time. Years of experience
and successful project handling makes us the rightmost organization who can
handle your SEM successfully.
We are always there to help our clients improve their profitability on
the Internet by creating, building, integrating and managing their online
presence through various useful combinations of Search Engine Marketing
solutions.
I always spent my half an hour to read this blog's articles everyday along with a mug of coffee.
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