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Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts

Friday 31 July 2015

Social Media Optimization – Important Steps to Consider

July 31, 2015
Before stepping into social marketing, it is certainly the most important thing to explore relevant information regarding marketing and also the perfect way of implementation a social media strategy that can easily blend in with your company to achieve deliverable. Effective media is said to be the best platform that many companies must set their eyes on to grab enough opportunities to lure customers.

With the growing popularity of sites like Facebook and Twitter, people find an easy way to express their views and opinions on the web in more interactive way that has been sharp rise in a couple of years. Nowadays, more than billion people from different parts of the world use various websites, in order to connect for entertainment purposes. If you are not capable of getting media attention for your business, then you are definitely loosing chunk of your sales.


Take a look at several important steps that make your social media strategy highly efficient. 

Evaluation: You are advised to keep the thing in simple and first you need to be aware of the importance of marketing agency. How you can make it effective? And also what you can get in returns? It is quite necessary for you to be clear of your goals only then you can engage into social. Moreover, goals, audiences and challenges are several key topics that need to be kept in your mind at this stage.    

Find your action plan:  Once you assess your goals and objectives, then your next step is to make action plans and implement them in a proper way to get the desired results. You need to preplan your action plan and organize with number of opportunities. Moreover, You Tube could be a great platform for letting you use your promotional advertisement. Unless, you have not executed your action plan successfully, your social presence is meant to be thwarted by unorganized planning. You are suggested to identify theme for the media that is known to be another aspect.      


Computing Metrics: It certainly depends upon your goals out of lots of social media campaigns, whether you are keen to promote your brand or pursue for sales, various matrices will really help you in determining overall effectiveness of the program. If you are highly concerned about branding then you are supposed to emphasize on number of likes on your Facebook page.      
By at July 31, 2015 24 comments:
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Saturday 21 September 2013

Optimise Your Google+ Posts to Gain More Exposure and Visitors

September 21, 2013
Google + is a big social media channel to get quality visitors for your posts. Most of the people are using Google + now a days and posts on it but few of them have a good knowledge that how to post on Google +, how to optimize your Google + posts, profile and how to get more exposure and visitors through Google + posts.

Genuine facts, Interesting Titles, Quality Description, Relevant and Attractive Images and others are the basic tools by which you can optimize your Google + posts and get a huge traffic for your posts.

Here I am describing some key strategies to gain quality visitors for posts and make your post popular on Google +.

Give an Interesting Story: Always try to use an interesting story for your posts. An interesting story which people always likes to talk about and searches on web. With the help of interesting stories and creative ideas gives an excellent engagement for your posts. Don’t post useless posts like promotional. If you are going for a promotion then please give your time and create your posts such a way that it looks interesting and most people wants to click on your link.


Produce Realistic Post Titles: When you are going to post a title on Google+ then must keep in mind one major point that you are going to post this title for user being not for the search engine. If title will be user friendly then automatically it will get huge traffic, likes, comments and re-share. So, always try to write for users not for search engines. Always try to use titles of those types by which anyone can easily understand the whole facts that what are you going to explain in post. 8-10 Words title is good.
use-title-on-google-plus


Meaningful Description for Post: Write your post description always in a meaningful way and informative way. Use your descriptions in that format by which any one can get easily understand your points and re-share your posts. If you are going to use links and images in post then must use relevant and attractive images in post.


Use Relevant Images: An attractive and meaningful image is as same as your 20 useless posts. Images automatically describe your words and bring visitors for you. So, always try to use the relevant and attractive images for your post.

Re-Design your Post: You can design your post in bold, italic. If you want to see your title or any words in bold, you can use as:

Example:

If you want to use your word in bold then you will have to write as *YOUR WORD*

If you want to use your word in bold then you will have to write as _YOUR WORD_
Include Hash Tags (#): Try to use hash tags (#) in your posts. Use # Tags there where it really needs. Use Hash Tags before your keywords and try to use Google Trends words (if relevant) in your post.


(NOTE: Don’t use too much Hash Tags (#) in your post because it shows your over activity and people get annoying through your Hash Tags (#).)


Respond to Your Friends: Don’t work like a bot. When you have posted something on Google+ and suppose your post had a good content, informative, interactive and unique words and people likes, comments, re-share your post but you don’t reply a single friend then this shows your inactiveness and you are then out from popularity. So always give a good response to your friends or anyone who likes comments or re-shares your post.

So, always try to follow these basic techniques while posting for Google+. Everyone posts on Google+ but try to get a huge popularity for your post and for this you have to follow all above guidelines.
In my next article I will tell you 5 Common Mistakes which people should avoid on Google+. Keep watching my articles and if it really give you some information then must like, comment or re-share this article.
Thanks
By at September 21, 2013 6 comments:
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